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I admit that possession gets a bit tricky with “its,” but in general, it’s not too difficult. You wouldn’t know it based on this crop of possessive-related BAs and BNAs.

From Gizmodo:

Gizmodo - this years award Bad Non-Apostrophe

this years award

From Wired Science:

Wired Science - confirm it’s legal status Bad Apostrophe

confirm it’s legal status

From FastCo:

FastCo - it's message about addiction Bad Apostrophe

it’s message about addiction

From Studio C (the second time we’ve had to call them out):

Studio C - freshness at it's freshest Bad Apostrophe

freshness at it’s freshest

From the cover to The Aquabats’ album Myths, Legends, and Other Amazing Adventures, Vol. 2:

The Aquabats - The worlds best super buddies Bad Non-Apostrophe

The worlds best super buddies

And finally, from my new mortgage servicer’s paperwork:

Seneca Servicing - banks ABA routing number Bad Non-Apostrophe

banks ABA routing number

On the town

Spotted on a local Mazda dealer’s flyer:

Mazda - bank's Bad Apostrophe


Of course, car dealer Doug Smith uses the same ad for its Trunk or Treat that it has for the last several years, including the same dumb Bad Apostrophe.

Doug Smith - lot's Bad Apostrophe


And another “pizza’s” from Tenney’s Pizza, whom we’ve called out before.

Tenney's coupon - pizza's Bad Apostrophe


And spotted on a taco truck at Salt Lake Comic Con:

T'aco's Bad Apostrophe


“Taco’s” I understand — lots of people do it. But “T’aco’s”? Wow. Just wow.

Kid Snippets is a series of silly videos produced by Bored Shorts TV that I’ve enjoyed watching for years. Recently they started producing Kid Snippets News, where the kids talk over viral videos, with pretty funny results. The only thing that I’m not laughing about are the “lower-third” graphics that they add to the phony newscasts. Every instance of the word “it’s” has been rendered as “its”.

One in their “Viral Sports Clips” video (2:24)

Kid Snippets News - Its so easy Bad Non-Apostrophe

Its so easy

View full article »

… how many people don’t understand the difference between “it’s” and “its”.

On /Film:

its more of a & its very unlikely Bad Non-Apostrophes

its more of a | its very unlikely

On Mailinator’s FAQ page:

Mailinator - Its important you know Bad Non-Apostrophe

Its important you know

On Facebook’s developer documentation:

Facebook - its your turn Bad Non-Apostrophe

its your turn

On ArsTechnica:

Ars - it's first public appearance Bad Apostrophe

it’s first public appearance

On OSTraining’s review of the Discourse forum system:

OSTraining - it's creator & it's niche Bad Apostrophes

it’s creator | it’s niche

On EatPlayRock:

Eat Play Rock - in it’s day Bad Apostrophe

in it’s day

On Stephen Colbert’s Twitter feed (again) — this one garnered a few corrections on Twitter.

Colbert Twitter - it's own energy drink Bad Apostrophe

it’s own energy drink

On a Wired Design story:

Wired Design - through it’s shorthand Bad Apostrophe

through it’s shorthand

On another Wired Design story by the same author:

Wired Design - expand it’s ecosystem Bad Apostrophe

expand it’s ecosystem

On Medium:

Medium - source of it’s data Bad Apostrophe

source of it’s data

Over Labor Day weekend, we took a quick trip to St. George and Las Vegas. Of course, I found a few BAs along the way.

At the gas station in Beaver when we stopped for gas:

Aztec Shuttle - Call for Time's Bad Apostrophe

Call for Time’s

At the Fashion Show mall on the Strip:

The Strips most diverse food court Bad Non-Apostrophe

The Strips most diverse food court

On an ad card that a barker gave us:

Pampas - to your hearts content Bad Non-Apostrophe

to your hearts content

A sign at the Silverton Casino:

Silverton Casino - Lets Do It Bad Non-Apostrophe

Lets Do It

On the town

Here are a few simple plural BAs that I found out and about.

At the marina at East Canyon Reservoir in Utah:

East Canyon Marina - Jet Ski's Bad Apostrophe

Jet Ski’s

On a license plate frame in American Fork, Utah:

Auto's Inc licence plate frame Bad Apostrophe

Auto’s Inc

(Their web site correctly just lists the business name as just “Autos, Inc.”)

At the Fashion Corner store in Lehi, Utah:

Graphic Tee's Bad Apostrophe

Graphic Tee’s